Creative Content Kit
Creative Content Kit is a four-step process for creating content strategy, inspired by "The System of Publishing" theory (Bhaskar, 2013). Each stage contains a set of cards with methods, content types, platforms and tools.
The deck of 65 cards is made for content professionals and non-specialist to ideate, test and solve content problems. It provides a helpful visual structure to ease communication in planning alone, with your team and clients.
Start by thinking about your content problem, the number of people involved, and overall investment. The four steps will serve as a guide, and you will organise and choose the cards according to your needs.
There is no limit for the use of cards although it will have an impact on the time you will spend at each stage.
By Ana Bender
Lawrence King Publishing, 2020
5.1 x 1.5 x 6.3 inches
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